Sales Director - Strategic Accounts (f/m/d) | JobSetuu

Description

Job Overview

• Source: Arbeitnow
• Location: München, Bavaria, Germany
• Job Type: Full-Time

Job Description

Join Apaleo and Shape the Future of Hospitality Tech!

Apaleo is an API-first, AI-powered property management platform built for modern hospitality groups that want flexibility, speed, and control over their tech stack. We're scaling rapidly across Europe and beyond, supporting innovative operators across multiple segments and geographies.

Our open platform approach lets enterprise customers compose their stack with best-in-class solutions - and increasingly combine those with agentic AI capabilities to move from "insights" to execution: orchestrating cross-system tasks, reducing manual work, and enabling new operating models with the right governance and control.

We're looking for a Sales Director - Strategic Accounts to win new enterprise business across Europe and help build initial traction with Global accounts. This is a senior individual contributor role with high accountability/ autonomy and close collaboration with the founders and senior leadership team, helping drive strategic pursuits and building a repeatable enterprise motion as we grow.

What You'll Be Up To:

• Own full-cycle enterprise new logo sales across Europe, from target account strategy through close.
• Develop and execute strategic account plans across complex, multi-stakeholder enterprise organisations.
• Lead complex, consultative enterprise sales cycles, ensuring strong qualification, deal strategy, and forecast accuracy.
• Create compelling executive narratives and business cases: ROI, operating model impact, phased transformation roadmap, and clear success criteria.
• Collaborate closely with the Solution Architecture team to scope outcomes, shape solution approaches, align on integration realities, and de-risk enterprise adoption
• Partner closely with founders/senior leadership on strategic deals: executive outreach, deal strategy, and high-stakes negotiations.
• Stay close to strategic accounts through the roll-out phase as an executive sponsor: ensure a crisp handover, maintain executive alignment, unblock risks, and identify expansion pathways with Customer Success / Onboarding.
• Act as a voice to the market: build a trusted network across hospitality leaders, ownership groups, consultants, and ecosystem partners; represent Apaleo in executive forums and industry moments to generate long-term opportunity flow and credibility.
• Feed structured market insights back into GTM and product direction: positioning, packaging, proof points, partner involvement, and enterprise playbooks.

What Success Looks Like

• A focused enterprise target list with strong account plans, executive access, and multi-threaded stakeholder engagement across priority markets.
• A healthy, high-quality enterprise pipeline built through repeatable plays (strategic outreach, network, partners, market presence) - with reliable forecasting and strong deal inspection discipline.
• Flagship enterprise wins and visible traction with global accounts, supported by crisp value cases and executive alignment.
• Smooth early roll-outs for strategic wins with clear continuity from late-stage deal to rollout governance - and a visible path to expansion.
• Apaleo is increasingly seen as a credible strategic platform in enterprise hospitality circles through your relationships and market presence.

Requirements

• 7+ years of experience in enterprise SaaS sales / strategic new business, ideally in hospitality, travel tech, or an adjacent B2B vertical selling into complex, multi-stakeholder organisations.
• Proven track record of closing complex, high-value deals (multi-year, multi-property, multi-stakeholder) across Europe.
• Proven capability in consultative, value-based selling: deep discovery, executive storytelling, business case/ROI creation, procurement negotiation, and stakeholder management.
• Technical acumen in platform and integration-heavy environments - comfortable partnering with Solution Architects and leading credible conversations with IT and product teams
• High ownership and structured execution in build-mode environments; able to create clarity and momentum without heavy process.
• Strong internal collaboration skills - comfortable working closely with founders, senior leadership, Solution Architecture, CS, and Marketing.
• Europe-based, with willingness to travel for key enterprise moments (exec workshops, rollout milestones, industry events).

Nice to Have

• Munich or Berlin based; German speaking.
• Existing network across European hotel groups, ownership/management companies, consultants, or hospitality tech ecosystem.
• Excited about agentic (autonomous) AI for enterprise hospitality - and motivated to make it real with strategic customers in a pragmatic, risk-aware way.
• Experience selling platform products (vs. closed all-in-one suites) or orchestrating partner-rich solutions.

Culture & Growth

• A Diverse & International Team: Work alongside professionals from many backgrounds and nationalities shaping the future of hospitality tech.
• Growth & Development: Feedback-driven culture, learning budget, and room to grow as the enterprise motion scales.
• Autonomy & Ownership: High trust, high accountability - impact over process.
• Shape the Future of Hospitality Tech: Your work helps define how enterprise growth is built at Apaleo.
• Competitive & Fair Compensation: Benchmark-guided compensation and clear performance expectations.

Perks & Lifestyle

• Flexible & Remote Work Options: Remote-first across Europe with regular in-person moments where it matters.
• Free Public Transport: Fully covered Deutschland Ticket (Germany-based).
• Team Connection: Regular team dinners, company meetups, and offsites.
• Paid Time Off: 30 days of vacation.
• Personal Development Budget: 1.000 € per year (can exceed with approval).
• Health & Wellbeing: Access to gyms and wellness options via EGYM Wellpass.

 

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Expert Career Tips for Sales Director - Strategic Accounts (f/m/d) Roles

To succeed in a competitive market as a Sales Director - Strategic Accounts (f/m/d), you need more than just technical skills. Here are some expert strategies to elevate your profile:

• Build a Strong Portfolio: For technical roles, a clean GitHub or a personal project site is essential. For non-technical roles, a case study portfolio demonstrating problem-solving and impact is equally valuable. Show, don't just tell, what you have achieved in your previous positions.
• Master the Narrative: When interviewing, use the STAR method (Situation, Task, Action, Result) to structure your answers. Quantify your results wherever possible—mentioning "increased efficiency by 20%" is much more impactful than saying "improved efficiency."
• Continuous Learning: The industry moves fast. Whether it's staying updated with the latest AI tools or mastering a new management methodology, continuous professional development is key. Consider obtaining industry-recognized certifications that align with Sales Director - Strategic Accounts (f/m/d) requirements.
• Networking: Connect with other professionals in similar roles. Join online communities, attend webinars, and engage in meaningful discussions on professional social networks. Often, the best opportunities come through referrals and community engagement.
• Soft Skills Matter: Communication, empathy, and leadership are often the deciding factors between two equally qualified technical candidates. Cultivate these skills as they are universally valued across all industries and seniority levels.

Additionally, research the specific company's culture and values. Tailoring your application to show how you align with their mission can significantly increase your chances of moving forward in the process.

Salary & Compensation

Salary not disclosed; typically competitive for the role.

Work Arrangement

Type: On-Site

Standard business hours at the office.

Comprehensive Application Strategy & Hiring Process

Applying for a new role is a marathon, not a sprint. Follow this strategic approach to maximize your success rate:

1. Initial Research & Tailoring

Don't send the same resume to every employer. Spend at least 30 minutes researching the company. Look for recent news, their product roadmap, and their team structure. Modify your summary and core competencies to reflect the specific keywords found in the job description.

2. The Perfect Cover Letter

If the application allows for a cover letter, use it to tell a story that your resume cannot. Explain why you are passionate about this specific company and how your unique background makes you the perfect fit for the challenges they are currently facing.

3. Navigating the Multi-Stage Interview

Most modern hiring processes involve 3-5 stages. This typically includes a recruiter screen, a technical or skill-based assessment, a peer interview, and a final leadership round. Prepare for each stage differently: focus on enthusiasm and fit for the recruiter, technical depth for the assessment, and strategic vision for the leadership round.

4. Post-Interview Follow-Up

Always send a personalized thank-you note within 24 hours of each interview. Reference a specific topic discussed during the call to demonstrate your active listening and genuine interest in the role.

By following these steps, you demonstrate a high level of professionalism and attention to detail that sets you apart from the average applicant.

Typical Interview Process

1. Resume screening
2. HR call
3. Skill interview
4. Final manager interview
5. Offer

Tip: Research the company's products and culture.

Global Market Intelligence & Relocation Insights

At JobSetuu, we specialize in helping talent navigate the global job market. Here is what you need to know about the current landscape in München, Bavaria, Germany and beyond:

The demand for skilled professionals is increasingly borderless. For roles based in München, Bavaria, Germany, understanding the local cost of living, visa requirements (if applicable), and cultural nuances is vital. If this is a remote role, consider the time zone alignment and the asynchronous communication culture of the hiring organization.

Relocation Support: Many forward-thinking companies offer relocation packages that include moving stipends, temporary housing, and legal assistance with work permits. When evaluating an offer, look beyond the base salary—consider the total compensation package, including equity, bonuses, and healthcare benefits.

Work-Life Balance Trends: Hybrid and remote work have become standard in many regions. Research the local labor laws and common practices regarding work hours and vacation time to ensure the role aligns with your lifestyle goals.

Leveraging JobSetuu's tools can help you compare salaries across different cities and understand the "purchasing power" of your potential offer, ensuring you make an informed decision for your long-term career path.

Skills & Competency Roadmap for Professional Development

To remain competitive in Professional Development, we recommend focusing on the following core competencies over the next 12-18 months:

• Technical Mastery: Deepen your expertise in the core tools and languages relevant to your field. For developers, this might be cloud architecture; for marketers, it might be data-driven attribution modeling.
• AI Augmentation: Learn how to leverage generative AI and automation tools to increase your productivity. Understanding how to integrate these technologies into your workflow is becoming a non-negotiable skill.
• Leadership & Strategy: Even in individual contributor roles, the ability to think strategically and lead projects from inception to completion is highly valued. Focus on stakeholder management and high-level project planning.
• Data Literacy: The ability to interpret data and use it to drive decisions is essential across all business functions. Familiarize yourself with data visualization and basic analytical concepts.

By investing in these areas, you not only prepare yourself for the role you are applying for today but also build a resilient foundation for the opportunities of tomorrow.

Apply via JobSetuu

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