Marketing Operations Team Role
Marketing Operations Team Role
Key Responsibilities
As part of our Marketing Team, you are responsible for the operational backbone of our marketing efforts: our HubSpot infrastructure, lead routing, tracking and attribution setup, as well as daily automations that must run smoothly. You are the person who ensures more inbound leads make it into our funnel, distributes them effectively, and develops and refines them until they reach the sales closure. You report directly to Marvin Müller (VP Marketing), sit at the intersection with Sales and Revenue Operations, and work closely with the teams from CRM, Performance, Content, and Data.
What You Do
What You Do
- Dream up continuous creative process ideas that help increase the number and quality of inbound leads, ranging from campaign strategies to funnel conversion points
- Continuously develop the existing HubSpot infrastructure: workflows, automations, property setup, and lead routing – all meticulously documented and scalable
- Stand at the intersection between Marketing, Sales, and Revenue Operations: deal logic, pipeline measurement, attribution, segmenting inbound leads, and lead scoring – your automations decide where leads go
- Build and refine the tracking: UTM structure, attribution, conversion paths across all campaigns – as a reliable data foundation for the entire team
- Have the tools in hand that run daily: HubSpot, Zapier, Hygraph (CMS solution) – and find pragmatic workarounds when HubSpot reaches its limits
- Automate with AI tools like Claude, where time savings matter – from your own skills and workflows up to smarter process flow documentation
- Ensure DSGVO-compliant marketing processes. You are familiar with DOI processes and workflows
- Built reporting that the team can actually use and makes the marketing impact of inbound leads clearly visible through KPIs
What Makes You Stand Out
What Makes You Stand Out
- Bring more than three years of experience in Marketing Operations, RevOps, or CRM administration
- Proficient in HubSpot and well-versed in complex workflows, data structures, and reports
- Understand B2B sales processes and complete sales structures, looking beyond just marketing campaigns
- Have a strong technical understanding of API interfaces and familiar with common automation tools
- Active in AI tools for operational tasks and smart process flow creation
- Work independently, organize topics systematically, and build processes that work even without your involvement
- Comprehensive knowledge of DSGVO regulations in marketing and formular contexts and apply them safely
- Enjoy fresh, high-quality food, a well-equipped kitchen, and childcare services in our office environment
- Flexible working hours and childcare support for kids, four-legged pets, or the care of relatives
- Access to all OMR further education formats and a steep learning curve in digital field
- Opportunity to connect with the players in the digital scene through the OMR community
What You Bring
What You Bring
- The opportunity to work in one of the most dynamic German media companies
- Enjoy a pleasant office with adjustable tables, massage lounges, mini-gyms, summer tables, etc., right in the heart of Hamburg’s Schanzenviertel
- From our campus team, freshly prepared delicacies and a large fruit and beverage offer
- Health care and mental health offerings provided by nilo and occupational health insurance as well as employee benefits in digital fields
- Flexible working hours and childcare support for kids, four-legged pets, or the care of relatives
- Rental options for electric bicycles, HVV Proficard contributions, job auto, and employee discounts on partner products
- Access to all OMR further education formats and a steep learning curve in digital field
- The chance to connect with the players in the digital scene through the OMR community
Apply on Company Site →
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