Brand Manager DACH (m, w, x)

Description

Job Overview

• Role: Brand Manager DACH (m, w, x)
• Company: McCain GmbH
• Location: Eschborn
• Employment Type: manager
• Category / Department: Marketing and Communication
• Salary: Competitive / Not Disclosed — confirm during interview
• Key Skills / Technologies: Marketing and Communication
• Listing Source: Arbeitnow

Job Description

Management des Foodservice-Produktportfolios über den gesamten Produktlebenszyklus (Innovationen, Standardsortiment) und Durchführung von Digitalkampagnen im Rahmen der deutschen und kontinentaleuropäischen Strategie sowie des jährlichen Marketingplans.

Tasks

Aufgabenbereich.

• Erstellung des jährlichen Marketingplans für das Foodservice Produktportfolio im Einklang mit den Marketingzielen
• Portfoliomanagement (Qualifikation und Launch von Innovationen, Produktoptimierung, SKU-Rationalisierung, Qualitätsmonitoring)
• Erarbeitung von Positionierungs- und Vermarktungsstrategien sowie Vertriebspräsentationen
• Planung, Durchführung und Nachverfolgung von Kommunikationskampagnen, inkl. Aktionsplanung, lokaler Anpassung der Maßnahmen sowie digitaler Aktivierung (Digitalkampagnen, Webseite, Newsletter, Social Media)
• Organisation und Durchführung von lokalen Messen inklusive Steuerung des Messedienstleisters.
• Übernahme spezifischer Projekte inklusive Planung und Durchführung (z.B. lokale Projekte oder Implementierung eines EU-Projekts in der DACH Region)
• Markt- und Wettbewerbsanalysen sowie Erstellung regelmäßiger Reports
• Budgetplanung und -monitoring
• Enge Zusammenarbeit mit dem europäischen Headoffice in Frankreich, sowie mit zahlreichen internen Fachabteilungen, wie z.B. Vertrieb, Forschung & Entwicklung sowie Controlling, sowie mit den angeschlossenen Agenturen.

Requirements

Was Sie brauchen, um erfolgreich zu sein,

Qualifikationen:

• Universitätsabschluss (Bachelor oder Master) in Marketing oder Betriebswirtschaftslehre
• Mindestens 2-3 Jahre Berufserfahrung im Marketing/Produktmanagement (idealerweise FMCG)
• Erfahrung in der Umsetzung digitaler Kampagnen und im Social-Media-Marketing
• Erfahrung in der Gastronomie ist von Vorteil
• Fließende Englisch- und Deutschkenntnisse (in Wort und Schrift).

Kompetenzen & Fähigkeiten:

• Teamplayer, proaktiv, unternehmerisch denkend, strukturiert und selbständig arbeitend
• Offen und geschickt in interkultureller Zusammenarbeit
• Durchsetzungsfähig und überzeugend
• Sehr gute Computerkenntnisse (v.a. MS Office Anwendungen)
• Sehr gute Präsentationsfähigkeiten
• Reisebereitschaft (1-2 Tage/Monat in Deutschland bzw. innereuropäisch).

Benefits

Unser Angebot.

• Eine abwechslungsreiche, herausfordernde und verantwortungsvolle Aufgabe in einem internationalen Umfeld
• Offene und freundliche Kollegen
• Spaß und Genuss sowie eine stetig wachsende Lernkurve
• Gute Weiterentwicklungsmöglichkeiten
• Flexibles Arbeiten (ca. 60% Büro, 40% Home Office)

Find more English Speaking Jobs in Germany on Arbeitnow

Salary & Compensation

The salary for this position has not been publicly disclosed. Compensation is typically determined based on your experience, skills, and interview performance. Use your research on industry benchmarks and the cost of living in the role's location to negotiate effectively.

In addition to base salary, many employers in this sector offer a comprehensive benefits package that may include:

• Annual or performance-based bonuses
• Health, dental, and vision insurance
• Provident Fund (PF) and Gratuity contributions (India)
• Paid Time Off (PTO), sick leave, and public holidays
• Professional development budget and learning allowances
• Stock options or Employee Stock Ownership Plans (ESOPs) at select companies
• Flexible or remote working allowances
• Parental leave and family health coverage

Note: The specific benefits offered by this employer should be confirmed during the offer stage. Not all benefits listed above may apply to every organisation or role type.

Work Arrangement

Type: On-Site / Full-Time

This is an on-site, full-time position. You will be expected to report to the office or designated work location during standard business hours, Monday through Friday. Some companies offer flexible start and end times or occasional work-from-home days at the manager's discretion. The company fosters a collaborative environment with open workspaces, dedicated meeting rooms, and structured team events.

Typical Interview Process

While each organisation structures its hiring differently, candidates for this type of role typically go through the following stages:

1. Initial application screening
2. Recruiter phone screen (motivation, experience overview)
3. Case study or sales pitch exercise
4. Panel interview with the sales or marketing leadership team
5. Culture-fit interview (HR or People team)
6. Final reference checks and offer

Tip: Be ready to walk through past sales metrics, campaign results, or growth numbers with concrete examples.

About the Employer

McCain GmbH is the organisation posting this opportunity. While full company details are available on the original job listing, here is what you should research before applying:

• Company size and culture: Review the company's LinkedIn profile, Glassdoor reviews, and their official website to understand team size, work culture, and employee satisfaction.
• Products and services: Familiarise yourself with what the company builds, sells, or delivers. Being knowledgeable about their offerings will set you apart during interviews.
• Recent news: Search for any recent fundraising, acquisitions, product launches, or leadership changes — these often come up in interviews and signal company health.
• Location and offices: The role is based in or around Eschborn. Confirm office address, remote policy details, and travel requirements during the process.
• Where this listing was found: This job was sourced from Arbeitnow.

How to Apply & Preparation Tips

To apply for the Brand Manager DACH (m, w, x) position, follow these steps:

1. Tailor your resume: Customise your CV to match the specific requirements listed in the job description. Use keywords from the posting to pass Applicant Tracking System (ATS) filters.
2. Write a compelling cover letter: Even if not mandatory, a concise cover letter demonstrating your enthusiasm and fit for the role significantly improves your chances.
3. Apply via the original listing: Use the apply link on the original job post to submit your application. Avoid applying through third-party channels that may delay or lose your submission.
4. Prepare for phone screening: Be ready for an initial call within 3–7 business days of applying. Have your resume and a quiet space ready.
5. Follow up professionally: If you haven't heard back in 7–10 business days, a brief, polite follow-up email to the recruiter is acceptable and often appreciated.

Key skills relevant to this role include: Marketing and Communication. Ensure these are prominently featured on your resume and LinkedIn profile.

Keywords & SEO

JobSetuu, SarnitInfotech, Remote Jobs, Hybrid Jobs, WFM Hiring 2026, Latest Career Opportunities, Professional Jobs in India, Work From Anywhere, Brand Manager DACH (m, w, x), Careers at Marketing and Communication.

Indexed for better search results on JobSetuu.com

Disclaimer: This listing is aggregated from a public job board for informational purposes. JobSetuu does not guarantee the accuracy or current availability of this position. Always verify the details on the employer's official careers page before applying.